5 Effective Black Friday Marketing Strategies to Boost Your Sales in 2023
In our latest post, we listed the important days that should be included in your marketing calendar in 2023 – one of these days is undoubtedly Black Friday. “Black Friday” refers to the day after US Thanksgiving and it is symbolically seen as the start of the critical holiday shopping season – and this year, […]
2023 Ecommerce Marketing Calendar: Don’t Miss These Dates!
Mother’s Day, Valentines Day, National Popcorn Day, Star Wars Day and so much more… In a year, there are so many different days to celebrate. But if you are working as an e-commerce marketer, these days mean more to you than just a holiday or a day to celebrate. Regardless of the industry, every special […]
7 Essential Tools Every Marketer Should Know and Utilize for Growth
Digital marketing is a fast-moving industry, and it is constantly changing. As demand for digital marketing increases, it’s getting harder for marketers to find enough time to manage each channel properly. If you are a digital marketer looking to boost your marketing strategies and automate repetitive tasks to save time, you will want to know […]
10 Tips to Convert Website Visitors into Customers
Almost everyone has the ability to create a website for their business. But the real hard work is, attracting meaningful traffic to your website – and it’s only the beginning. Because visits alone do not equate to a successful business. No matter how many people visit your website, if you cannot convert them into customers, […]
Explore the Different Types of Marketing: Offline vs. Online Strategies for Businesses
In the previous article we have discussed why you need a marketing team. Assuming that you have built one here we’re explaining different type of marketing strategies you can execute for your business. If you want to survive as a business in our world today, one of the main things you need to do is […]
Importance of Marketing Team to Grow Your Brand?
When it comes to building and growing a successful brand, there is a lot to consider to make it happen. And this creates a huge workload in companies. Marketing is an important part of this workload because it is what helps a company reach new customers and generate leads. On the other hand, with the […]
Herogi Beta Release: What’s New?
A bit late updates here. We’re super excited to share bunch of new product features with you. 2022 was big in the sense that we invested a lot of effort to come up with our beta release. Well that paid off very well now Herogi became all-in one digital marketing solution suite for your brand. […]
Personalization Examples via Freemarker
Personalization is a critical component of customer engagement, and it can be achieved through the use of powerful tools like Freemarker. As a customer engagement platform, Herogi provides access to Freemarker for generating custom dynamic action parameters. Freemarker is a powerful template language that allows the use of assignments, conditional blocks, string and arithmetic operations, […]
SMS Marketing Strategy 101
Marketing your business can take a lot of time and resources. It is crucial to find different marketing channels to reach more customers – faster and cheaper. Especially with the near ubiquity of mobile phones, (In 2023, including both smart and feature phones, the current number of mobile phone users is 7.33 billion, which makes […]
Unlocking the Power of Web Push Notifications: A Guide for Marketers
In the current competitive business environment, business owners face challenges in creating engaging channels that provide customers with relevant information for more clicks. Advances in technology and new customer behavior are forcing them to always look for new marketing channels with the highest visibility. This is where web push notifications, a relatively new marketing channel, […]