Chinese New Year Marketing Ideas
Maybe it is not as known as Christmas, but it is celebrated by just as many people: we are talking about an estimated 2 billion people across the globe. It usually prompts the planet’s largest annual migration of people: with hundreds of millions of people traveling home to celebrate with their families, and millions more […]
2024 Marketing Calendar for Digital Marketers
When it comes to marketing your business online, planning can often make a huge difference. With competition so tight, you must target holidays and events throughout the year to successfully grow your online business. Although planning for the entire year can be daunting, the benefits are indisputable. Creating a marketing calendar can help you organize […]
Basics of Cross-Channel Marketing Analytics
In today’s digital era, collecting our customers data is easier than before; digitalization of marketing has made our job even easier. Through many different channels, we can access a wide variety of information about our customers. Even though we have so much data, it is also important to be able to use this data meaningfully. […]
Master Cross-Channel Marketing Attribution for Enhanced Marketing Success
You use many different marketing channels to promote your products, grow your business, and reach more customers, and you spend a lot of time and money doing so. And you got the results, you started making more sales, apparently your marketing campaigns worked. But which ones, exactly? In today’s digital landscape, the customer journey doesn’t […]
Cross Channel Marketing Basics: Boost Brand Reach
In today’s digital landscape, reaching customers through various channels has become an important strategy for businesses that want to strengthen their brand presence and connect with the right target audiences. One of the current methods of achieving this is cross-channel marketing. In this article, we’ll tell you fundamentals of cross-channel marketing including what it is, […]
Power of Retargeting Marketing: Convert Visitors into Customers
Did you know that according to a study, approximately 92% of people who visit your website for the first time leave without purchasing anything? And they never come back… Getting people to visit your website is one thing, but how will you bring those visitors back and convert them into paying customers? This is exactly […]
Building Online Store with WooCommerce: Step-by-Step Tutorial
WooCommerce is one of the best tools to build online stores – it is super-flexible, cost-effective, and easy to manage even for beginners. WooCommerce is a free e-commerce plugin for WordPress, and it transform your website into a fully functioning online store, complete with all the necessary e-commerce features. (You can check-out our previous article […]
Why Choose WooCommerce for Your WordPress E-Commerce Store?
If you ask the question “What is WooCommerce?”, most probably you will get this answer: “It is one of the best e-commerce platforms out there” – and that’s right. Basically, WooCommerce is a free e-commerce plugin for WordPress. It allows your basic WordPress website to transform into a fully functioning online store, complete with all […]
Mastering E-Commerce: 5 Compelling Reasons to Start Your Online Business
The development of technology and the widespread use of the internet have changed our shopping habits a lot. Especially with the Covid-19 pandemic, almost everyone started to shop online, and many people now prefer online shopping rather than going to a physical store. So, making your products available online can increase your chances of selling […]
5 Best Web Push Notification Providers
As a digital marketer or a business owner, when it comes to digital marketing, one of the things we all aim is: boosting user engagement. What if we tell you that there is an easy and effective marketing channel for boosting user engagement and motivating your customers to come back? With this powerful marketing channel, […]