7 Essential Tools Every Marketer Should Know and Utilize for Growth
Digital marketing is a fast-moving industry, and it is constantly changing. As demand for digital marketing increases, it’s getting harder for marketers to find enough time to manage each channel properly. If you are a digital marketer looking to boost your marketing strategies and automate repetitive tasks to save time, you will want to know […]
10 Tips to Convert Website Visitors into Customers
Almost everyone has the ability to create a website for their business. But the real hard work is, attracting meaningful traffic to your website – and it’s only the beginning. Because visits alone do not equate to a successful business. No matter how many people visit your website, if you cannot convert them into customers, […]
Explore the Different Types of Marketing: Offline vs. Online Strategies for Businesses
In the previous article we have discussed why you need a marketing team. Assuming that you have built one here we’re explaining different type of marketing strategies you can execute for your business. If you want to survive as a business in our world today, one of the main things you need to do is […]
Importance of Marketing Team to Grow Your Brand?
When it comes to building and growing a successful brand, there is a lot to consider to make it happen. And this creates a huge workload in companies. Marketing is an important part of this workload because it is what helps a company reach new customers and generate leads. On the other hand, with the […]
SMS Marketing Strategy 101
Marketing your business can take a lot of time and resources. It is crucial to find different marketing channels to reach more customers – faster and cheaper. Especially with the near ubiquity of mobile phones, (In 2023, including both smart and feature phones, the current number of mobile phone users is 7.33 billion, which makes […]
Unlocking the Power of Web Push Notifications: A Guide for Marketers
In the current competitive business environment, business owners face challenges in creating engaging channels that provide customers with relevant information for more clicks. Advances in technology and new customer behavior are forcing them to always look for new marketing channels with the highest visibility. This is where web push notifications, a relatively new marketing channel, […]
5 Top Tips for Successful Email Marketing Campaigns
If you’re starting out with email marketing, here are the fundamental things you need to do for your email marketing campaigns to be successful. Here is the 5 Top tips for successful email marketing campaigns. Get your audience’s permission: Yes, it’s hard and slow to create an email list from scratch, but you should never […]
What is Email Marketing? Example campaigns types and more…
Did you know that in 2023 it is expected that the number of email users is set to hit 4.37 billion worldwide? This represents more than half of the global population. With the internet becoming more accessible, the number of emails sent and received globally has increased every year since 2017 – in 2021, there […]
Learn Everything about Omni Channel Marketing
Omnichannel Marketing With the development of technology and its integration into our daily lives, customer behavior continues to change every day. As we spend more time online, the way we buy a product or service today is so much more different than it was 10-15 years ago. Companies that want to keep up with these […]
Using CDP to Personalize Marketing Campaigns
When it comes to marketing, personalization becomes even more critical to get ahead in meeting the needs of customers. Customer behavior changed a lot in recent years, and they are becoming more demanding of brands by the day.